Culture and global change by Tracey Skelton; Tim Allen


By Tracey Skelton; Tim Allen

Tradition and international switch : an creation / Tracey Skelton and Tim Allen -- vintage conceptions of tradition / Peter Worsley -- Globalised tradition : the triumph of the West? / John Tomlinson -- tradition and improvement concept / Peter Worsley -- Modernisation as opposed to the surroundings? transferring targets of development / Alan Thomas -- neighborhood knowledges and altering applied sciences / Gordon Wilson -- realizing healthiness / Murray final -- discovering the perfect photo : British improvement NGOs and the legislation of images / Henrietta Lidchi -- Representations of clash within the Western media : the manufacture of a barbaric outer edge / Philippa Atkinson -- intercourse tourism : the complexities of energy / Jan Jindy Pettman -- the town and identification : information frames and the illustration of London and Londoners within the night typical / Jenny Owen -- tradition as ideology : motives for the improvement of the japanese financial miracle / Roger Goodman -- Cultural disorder and British business decline : Weber in opposite / Mike Hickox -- Ethnicity / John Eade and Tim Allen -- neighborhood varieties of resistance : guns of the susceptible / Hazel Johnson -- 'The people's radio' of Vila Nossa Senhora Aparecida : substitute communique and cultures of resistance in Brazil / Vivian Schelling -- the hot migrants : 'flexible staff' in a world financial system / Chris J. Martin -- The West, its different and human rights / Rolando Gaete -- girl circumcision and cultures of sexuality / Melissa Parker -- road lives and kin lives in Brazil / Tom Hewitt and Ines Smyth -- faith and political transformation / Jeff Haynes -- faith and improvement / Parvati Raghuram -- Paying the cost of femininity : girls and the hot Hinduism / Dina Abbott -- Whose video game is it besides? West Indies cricket and post-colonial cultural globalism / Hilary McD. Beckles -- Bollywood as opposed to Hollywood : conflict of the dream factories / Heather Tyrrell -- Mimicking Mammon? What destiny for the post-communist Russian movie undefined? / Kate Hudson

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24 GLOBALISED CULTURE: THE TRIUMPH OF THE WEST? In order to develop this discussion in a relatively short piece, I shall have to leave on one side some pretty big and thorny related and contextual issues. Most of these relate to the way in which the notion of globalisation has been theorised. Though I shall offer later a brief description of what globalisation broadly means, it must be recognised that there are all sorts of unresolved controversies in globalisation theory which this discussion will necessarily rub up against from time to time without explicitly recognising.

Universal was to be the rule of reason—the order of things that would replace the slavery to passions with the autonomy of rational beings, superstition and ignorance with truth, tribulations of the drifting plankton with self-made and thoroughly monitored history-by-design. ‘Globality’, in contrast, means merely that everyone everywhere may feed on McDonald’s hamburgers and watch the latest madefor-TV docudrama. Universality was a proud project, a Herculean mission to perform. 3 The globalisation of the West’s cultural practices is simply occurring without any real sense either that this is part of its collective project or ‘mission’, or that these practices are, indeed, the tokens of an ideal human civilisation.

At the end of the day, culture is still ideal, not material. But, Williams reminds us, books and violins are also material objects, and have to be produced. Though he began by studying the relationship between accepted ‘great’ literature and society, he later shifted to the study of mass culture. This is an important point. However, Williams’ ideas about cultural studies, though often enlightening, are also sometimes con fusing. Thus in some of his writings he focuses on how cultural production takes place in modern society, and who controls it.

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